SAP 2011 Holiday Party


SAP is one of the largest software developers in the world, and they throw a great party every year.

Newtown Square, PA

DFX has worked with SAP on their holiday parties for several years now. The 2011 party took things to a new level with the addition of performer Jose Feliciano, widely known for his holiday season hit, Feliz Navidad. DFX handled this production from design, through execution, to successful completion.

DFX provided two full-sized stages with moving light rigs; uplighting and other lighting effects across 3 floors of the campus; multiple cameras to broadcast performances from both stages onto projectors and televisions across the building; sky tracing lights outside; and a custom designed fireworks show, which was projected onto the ceiling of the building’s 3-story atrium. The DFX team arrived at the SAP campus on Friday with 3 fully loaded trucks and 2 vans, as well as 4 generators. We completed setup within 24 hours, in time for the doors to open at 6:00 PM on Saturday. By then, the building had been completely transformed into a spectacular event space. We’re proud to have worked with SAP on such a great production.

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